Inside Crossed Hearts: The Publisher Betting Big on India’s Yuri and Manhwa Future
On a typical weekend in India, a manga reader stands in front of a bookstore shelf, does the math in their head, and puts the book back. ₹999.₹1,099.Sometimes more. For a student, that is not impulse money. It is deliberation money. It is the difference between buying one volume or waiting three months. It is…